Users will soon have a new feature that allows them to lessen the quantity of artificial intelligence-produced content appearing in their timelines. This step comes as the platform disclosed that it presently contains more than 1 bn AI videos.
Trial and Implementation
This change is being tested over the coming weeks before a global launch. This shift coincides with a increase in AI content, spurred by recent AI video creators.
The Broader AI Trend
It has been noted that almost a tenth of the fastest-growing video streams on a popular video site primarily display content made by AI. A considerable share of this output is considered “AI slop”, a phrase for substandard, mass-produced content that is often illogical or dreamlike.
Our research shows that many people enjoy content made with AI tools, from AI artwork to informative clips, and we want to offer the community the option to see more or less of that, according to their own preferences,” stated a platform representative.
Scale of AI Content
The platform disclosed that there are presently over a billion videos on its network tagged as made with AI. In total, over 100 m videos are submitted to the platform every day, making AI-generated material a relatively small percentage of its total content library.
User Control Features
Viewers will be able to decrease or raise the level of AI content they view by opening the “manage topic” feature in the platform and picking AI-made media. Additional categories that can already be controlled under the tool include current affairs, fashion, aesthetics, and choreography.
AI Disclosure Rules
The platform’s rules oblige content makers to identify convincing AI-generated content, and it bans malicious fake videos of public figures or crisis events. Any authentic-looking AI-generated clip that is without a tag can be taken down under its user guidelines.
In addition, the app will henceforth add an artificially created watermark to content made using its proprietary AI systems, or flagged by an industry-wide initiative for recognizing AI-generated material. This action is aimed to deter users from attempting to circumvent the tagging system.
Responsible AI Funding
The platform is furthermore launching a two million dollar educational fund for experts and groups to develop learning resources about responsible artificial intelligence. This project will support educational bodies specializing in training computer science.
Platform Protection
The platform has justified its safety measures, amid controversy over intentions to make redundant hundreds of review team members in the UK. The company is planning to eliminate hundreds of positions in its trust and safety department in the UK capital, with labor groups and digital protection specialists voicing alarm that staff are being displaced by AI moderation.
A company official stated that people-led review would continue to be important, but artificial intelligence can safeguard staff by filtering out the most harmful content prior to it is viewed by staff. TikTok stated a 76% decrease in shocking and graphic content reviewed by human moderators over the past year due to the use of its AI tools.
It is vital to balance staff and AI to ensure user safety,” she said. “We’ll have staff as integral to the approach, but we also think it’s highly necessary to limit contact with unsafe media as quickly as possible, which is why a significant AI assistance is really helping us operate efficiently.”
